BuzzTable is a mobile Customer Relationship Management (CRM) platform for restaurants. Think of BuzzTable as the operating system for restaurants front-of-house. The company turned the mobile phone into a waitlist notification device via an interactive app (or SMS) which establishes a direct line of communication between the restaurant and their customers. The guest can download a free app that allows them to unlock rewards, engage with restaurant specific content, provide feedback, and allows for a more immersive dining experience. In turn, the restaurant receives critical CRM data that creates new baselines to improve operations, enhance guest experience and of course increase the bottom line.
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BuzzTable is the first guest management platform to have a mobile wait list and connected guest engagement app that work together. The Engagement App for Guests makes waiting for a table a more enjoyable experience by allowing customers to check their waitlist progress, view top trending dishes, unlock custom rewards, and provide private feedback. The WaitList+ system helps restaurants to identify, engage, and retain customers by creating automatic guest profiles, which include key data, including: emails, birthdays, and personal preferences. Lastly, BuzzTable’s ControlCenter allows operators to create personalized marketing campaigns that build a one-to-one relationship with guests, like never before.